THE MICROSOFT STORE

RETAIL VIDEO WALL
Lead. Concept. Dir Camera. Motion. Graphic Design.

Microsoft Retail Store Project Information and Dimensions.

I began as an Art Director in a pioneering effort where most themes hade to be solo created or with a partner. As we grew, I took the lead as Co-Creative Director still doing production and design but in charge of client presentation to final delivery approval. I was required to be on location and in-studio shoots as we took more live video to the wall. The store layouts varied but at largest I worked with 28,800 X 1080 pixels that mirrored in the store (so x2) on 30 Screens with over 40 layouts globally. Additionally, I helped with UX pathways for automation.

Below: A reel of the work. (not all concept/themes shown - remember these are 28,000 pixels wide ( 15xHD ).

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